Though most of the teams and leagues are in North America (and mainly the United States), the association is consistently making an effort to promote the sport and build momentum around the world. The likes of Glasgow, Turku, Gothenburg, Essen, Tokyo and Bogota dot the landscape. Cloughley credits the accelerated growth of the Internet as a true accelerant for the #roller derby.
Jenna Cloughley, WFTDA marketing and communications manager, who skates under the nom de plume, Mia Culprit, for her team based in Toronto, found the show to be her kickstarter.
An A&E Network reality show debuted, following the Texas Lonestar Rollergirls. Low ratings made the series short-lived, but it provided the origin-story for many women in the Women’s Flat Track Derby Association (WFTDA), who are holding their 10th annual international championship in St. Paul, Minnesota, starting 6 November and airing on ESPN3 for the first time.